To Birkenstock, for being therePosted: August 19, 2013
The Daily Beast reports that Birkenstocks came back with a vengeance this summer. But that’s only because eighty percent of success is showing up*. So thank you to Birkenstock for making sure that your brand continued to show up in comfort shoe stores and online for the forty years it took for fashion to re-discover the benefits of wearing a sandal that doesn’t restrict the forefoot — causing all kinds of problems sooner than later, and definitely later.
* Statement attributed to Woody Allen